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How Law Firms Can Leverage Content Marketing to Attract New Clients

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How Law Firms Can Leverage Content Marketing to Attract New Clients

If you're the owner or marketing director of a law firm and you’re starting to form your digital marketing strategy, then you’ve come to the right place. Ethos Copywriting defines content marketing, outlines the steps you need to take to leverage content, and explains why it’s vital to do so.

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The Customer Journey: Using Content Marketing to Pave the Way

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The Customer Journey: Using Content Marketing to Pave the Way

Ethos Copywriting takes a 360-degree look at how content marketing attracts potential customers and builds strong foundations for future business relationships during the customer journey.

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Does Humor Work in Advertising?

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Does Humor Work in Advertising?

Humor succeeds in drawing attention and creating memorable moments, which is why smart brands take a humorous approach to advertising.

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Content Relations: How Content Marketing and Public Relations Have Merged

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Content Relations: How Content Marketing and Public Relations Have Merged

Ethos reveals the differences and similarities between PR and content marketing, demonstrates how brands can combine the two, and explores why it’s essential to do so.

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Why Successful Healthcare Marketing is Based on High-Quality Content

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Why Successful Healthcare Marketing is Based on High-Quality Content

The internet has become the go-to place for researching health information. When it comes to developing a marketing strategy for healthcare organizations, it’s essential that high-quality content is a part of it.

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Four Reasons Why Every Real Estate Agency Needs a Blog in 2020

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Four Reasons Why Every Real Estate Agency Needs a Blog in 2020

It’s crucial to have a comprehensive online real estate marketing strategy with a high-quality blog as its backbone in 2020. Here’s Why.

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How Content Marketing Can Help Your Restaurant Weather COVID-19

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How Content Marketing Can Help Your Restaurant Weather COVID-19

To help keep the orders coming in, Ethos Copywriting outlines the current landscape of foodservice, content-based solutions for increasing sales, and how to leverage email and social media amid the COVID-19 crisis.

 

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